A couple of years ago, a guy
from Nigeria -- no, not the wife of a deceased prince; this was a real guy -- wrote demanding to know where the $60,000 I owed him was.
Say what?
It turns out he was an affiliate of my Liberty Classroom. In the old days I offered a flat $30 commission per sale. He said he'd made over 2000
sales, and would like to know when he'd get the money.
I knew this was impossible, so I looked into his account: he had brought in 2212 clicks.
And zero sales.
So I explained to him the difference
between visiting a website and becoming a paying customer.
"Do you actually know how to promote a site like this?" I asked.
I never heard back.
Now here's the thing: would it have helped if he'd doubled
or tripled the traffic he brought me?
He was bringing the wrong traffic. The traffic and my offer weren't a match.
The guy was clueless.
Instead of wasting his time sending random people to an affiliate
offer, he should have been getting serious and learning the stuff he needed to know.
We laugh at this Nigerian fellow, but in some ways haven't we all been that guy? We're full of zeal, but it's totally unfocused zeal. If he'd put three times the energy into whatever wrong thing he was doing, it would have done him no good.
Zeal without knowledge = frustration.
How to get serious?
Do what I do:
Tom
Woods
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