You can either let your detractors get under
your skin, or you can let them earn you moolah.
I choose the second.
This week I'm going to do an episode of my podcast with Ben Settle, my email marketing mentor, and Shane Hunter, the so-called Abrasive Entrepreneur.
Topic? How to profit from your enemies' tears.
If you do anything, you'll have critics. I don't care if you're in libertarianism, like me, or fitness, nutrition, education, whatever. If you take a strong stand, you'll attract detractors.
May as well have them work for
you.
Thanks to a certain rapper who has spent the past three days attacking me, I'll be taking an all-expense-paid vacation next month.
I'm about to do it a second time, with another group of detractors.
For this group, I won't even mention the individuals by name. But I'm absolutely going to come out on top, and I'll have them to thank.
Their tears will be like liquid gold for me.
These are folks who richly deserve what they are about to get.
Now it's true: I could just ignore them. Many times you should.
But sometimes, for the sake of your positioning, and for the sake of justice, and for the sake of your bottom line, you use their hatred to your advantage.
How?
Wait for the episode.
In the meantime:
If it sounds cool to you that instead of cowering in fear of critics you could actually profit from them, you should be building up
your own digital asset you can do that with.
Be sure to sign up for our workshop tomorrow, where we'll show you how to do that.
Plus, I'm giving away $200 to each of five lucky attendees.
Sign up this
second:
Tom Woods