Last night, when I should have been sleeping, I was reading Ken McCarthy's book The System Club Letters, which my
mentor Ben Settle calls "the most thought-provoking and inspirational marketing book I've ever read."
As you may have heard in a recent episode of the Tom Woods Show, Ken's marketing expertise has been tapped to help promote Robert F. Kennedy, Jr.'s new book exposing Dr. Fauci.
What Ken has done throughout his career is help entrepreneurs and businesses uncover gaps in what they're doing. So for the Kennedy book he's done exactly that: why aren't you using this channel and that medium to promote the book, etc.
He's the kind of person who tells you: without that much extra effort, you could do X thing you've overlooked and earn Y extra smackers.
And once he tells you, you say to yourself: why the #%$& wasn't I doing that already?
Today, my friend, I am your Ken McCarthy.
I have something you haven't thought of.
Coaching.
Why not start a coaching business, or add 1-on-1 coaching to what you're doing already?
You will be shocked to discover what people are willing to pay for that kind of guidance. And you don't need to spend much additional time on it to reap surprising rewards.
Not to mention: there's no boss involved, and therefore no HR and no mandates to deal with.
Check out this PDF overview of what a coaching business, or a coaching aspect of your current or future business, would look like, so you're not leaving clams on the table:
Tom Woods