Some people think about Jim Cramer, who gives investment analysis and guidance on television, roughly the same way: whatever he advises, do the opposite.
Well, this week for this business list I've instead adopted a more direct approach: teaching marketing lessons by looking at an example of people
who do it right -- namely, the legit geniuses at Low Stress Options.
Yesterday we talked about the value of bonuses in getting prospects off the fence. I mentioned that LSO co-creator John Sanpietro will be running a $10K challenge in the coming weeks for people who join the program: he'll start with a $10,000 account, and people can follow along as he shows every single thing he does.
Troy Broussard, the other
co-creator, did a similar challenge earlier this year: a $5K challenge that everyone could follow. He turned it into just over $7300 in 12 weeks, and everyone got to observe his every move.
Now THAT is a bonus: not only does it enhance the original product in an exciting way, but it gives complete newbies the confidence that they can do it -- a guy will be taking every single step live before their eyes for 12 weeks, after all.
But there's another business angle to this that doesn't involve teaching marketing through what the LSO people are doing.
Ben Settle, co-owner of Low Stress Options (and also co-owner with Troy of BerserkerMail, the anti-censorship email autoresponder, as well as Learnistic, which powers the mobile apps for the Scott Horton Academy and the Tom Woods School of Life), points out that
all of their co-owned companies have their own trading accounts.
I'll let Ben explain:
The companies I co-own with Troy Broussard have their own trading accounts. And those accounts are starting to help pay for everything from outsourcing to paying bonuses to the team — all without dipping into revenues,
while letting us grow even faster, and with less stress, and in a way that protects the businesses (and us) from withering inflation via helping us to create cashflow faster than the government can destroy it.
When you're consistently generating an average of one percent a week, that can make a lot happen -- both in your personal life and, as Ben just explained, in your business as well.
You may say: nobody can generate that kind of consistent return. I get why you might think that. If you use the calculator down the page at the link below, you'll be flabbergasted at what one percent a week does over time, and you'll say: no way is that possible.
So I cordially invite everyone, especially the skeptics, to Skeptic Night tonight, in our series of 5pm weekday calls.
Today we
really want some good, tough questions from the "it's too good to be true" folks. If my zillion testimonials in my eBook about all this weren't enough, I really do want those questions.
Of course, read the sales page (at the link below) first. Lots of questions are already answered there. It's long, as it should be, but in that way it's a litmus test: someone without the patience to read it also won't have the patience to learn the framework, and is better off not joining anyway.
Tomorrow at midnight the price doubles for good, so you'll want to get in before then.
I cannot imagine a single person who would not benefit -- handsomely -- from this.
Click here to register to join us for today's 5pm Eastern call (click the "Register here" button at the top of that page) and I'll see you there.
Tom Woods