There's no shame in opening an email with that subject line.
We all have a bit of lazy bum in us, even the old man here.
Here's the situation:
You want to build an online business or expand your existing one.
I will tell you the main problem you'll have:
Nobody ever hears about you.
By far this is the pain point my subscribers have identified most often.
Somehow you have got to get the word out. Possibly even, yes, build an email list.
But I'll be honest with you: it's work. A real slog.
Anyone telling you otherwise is a fool or a shyster. Anything worth doing involves effort.
That's another reason I don't promote "earn X dollars in 20 minutes a day" crap. Not only does it not work, but my people would be insulted by that. They are not afraid of work if they have reason to believe it will accomplish something tangible.
However:
Even though it's work, that doesn't mean there aren't shortcuts.
And has ol' Woods got one for you. A major one.
What if you could give other people an incentive to increase your reach for you?
What if you could get other people to want to share your content and/or build your email list?
So instead of just you desperately trying to build the base of your business, a small army could be sharing that work with you -- and maybe even doing more of it than you are.
That way you could get where you want to be a heck of a lot faster than if you spent all your time cranking out videos and blog posts and eBooks and heaven knows whatever else.
Here's a good general rule:
When you can get other people to do your work for you, especially when it costs you pretty much nothing, you probably should.
This is how you accelerate your progress.
To recap:
(1) You want to build or expand that business.
(2) You can do so all by yourself, or you can recruit an army of people who will want to help you.
If you choose (2) -- that is to say, if you're not comatose -- I have just the thing for you.
The creator is showing you exactly how it works.
Tom Woods